Social media copywriting focuses on building relationships online. Each platform has its own unique rules and culture. You must adapt your writing style to fit these different environments. These prompts will help you create high-quality posts for all major networks.

Using AI for social media helps you save time and stay consistent. You can generate ideas quickly and refine them for your brand. These prompts cover Instagram, Facebook, LinkedIn, X, and video content. They ensure your message remains clear and engaging across the web.

How to Use These Prompts

  1. Select the prompt that matches your social media platform.
  2. Copy the entire text inside the blockquote.
  3. Paste the text into your preferred AI tool.
  4. Replace the bracketed information with your specific details.
  5. Review the AI output and make small edits for brand voice.

1. High-Engagement Instagram Captions

This prompt creates captions that balance visual appeal with strong calls to action. It is perfect for brands that want to stop the scroll. It solves the problem of low engagement on visual posts.

Act as a professional Instagram Content Strategist. Your objective is to write a high-engagement caption that stops users from scrolling. You will provide a compelling first line known as a hook. Follow this with a conversational body that explains the value of the post. End with a clear call to action that directs users to a link or asks them to comment. Use line breaks to make the text easy to read on mobile devices. Avoid corporate jargon and keep the tone authentic. Structure the result into four parts: Hook, Body text, Call to Action, and 10 relevant hashtags. Use these details for the content: [Topic], [Target Audience], [Primary Benefit], [Brand Tone].

Expected Outcome You will receive a structured caption designed for mobile readability. It will include a catchy hook and clear instructions for the reader. This helps increase your likes, comments, and click-through rates.

User Input Examples

  • [Topic: New organic coffee blend], [Target Audience: Busy parents], [Primary Benefit: Natural energy without the crash], [Brand Tone: Warm and supportive].
  • [Topic: Launch of a fitness app], [Target Audience: Remote workers], [Primary Benefit: 15-minute home workouts], [Brand Tone: Energetic and motivating].
  • [Topic: Sustainable fashion sale], [Target Audience: Gen Z shoppers], [Primary Benefit: 40% off eco-friendly basics], [Brand Tone: Bold and trendy].

2. Persuasive Facebook Post Copy

This prompt focuses on building community and driving link clicks on Facebook. It is ideal for small business owners and community managers. It solves the problem of low reach on organic posts.

Act as a Direct Response Copywriter. Your goal is to write a Facebook post that encourages community interaction and clicks. Address a specific pain point or desire related to the topic. Provide a solution that feels helpful rather than sales-oriented. Use a relatable and friendly tone to fit the social nature of the platform. Ensure the post includes a clear instruction on what the reader should do next. Do not use overly formal language. Format the output with a bold headline, two to three short paragraphs, and a single link description. Use the following input: [Product/Service], [Target Audience], [Problem Solved], [Desired Action].

Expected Outcome The result will be a friendly post that feels like a recommendation from a friend. It will clearly state the benefits of your offer and guide users to take action. This increases the chances of your post being shared.

User Input Examples

  • [Product: Local bakery delivery], [Target Audience: Families in the suburbs], [Problem Solved: No time to bake for school events], [Desired Action: Order online for morning delivery].
  • [Product: Financial planning webinar], [Target Audience: Recent graduates], [Problem Solved: Confusion about student loans], [Desired Action: Register for the free Zoom link].
  • [Product: Pet grooming service], [Target Audience: Dog owners], [Problem Solved: Messy sheds during spring], [Desired Action: Book a grooming appointment].

3. LinkedIn Thought Leadership Posts

This prompt helps you establish professional authority and network with peers. It is designed for founders and industry experts. It solves the problem of blending in with boring corporate updates.

Act as a Thought Leadership Specialist. Your objective is to draft a LinkedIn post that positions the user as an industry expert. Start with a hook that challenges a common industry belief or shares a surprising insight. Use a list of bullet points to break down complex ideas into digestible tips. Close the post with a thought-provoking question to encourage comments from other professionals. Keep the tone professional, insightful, and confident. Avoid using fluff or empty buzzwords. Structure the output as a single long-form post with clear spacing. Use these details: [Industry Insight], [Personal Experience or Case Study], [Key Takeaway for Peers].

Expected Outcome You will receive a polished post that looks professional and sparks discussion. It will highlight your expertise through clear logic and personal stories. This helps grow your professional network and influence.

User Input Examples

  • [Industry Insight: Remote work is failing because of bad management], [Personal Experience: Leading a global team for five years], [Key Takeaway: Focus on outcomes, not hours].
  • [Industry Insight: AI will not replace writers, but editors will], [Case Study: Reducing content production time by 50%], [Key Takeaway: Learn to prompt to stay relevant].
  • [Industry Insight: Customer retention is cheaper than acquisition], [Case Study: Increasing revenue by 20% through email marketing], [Key Takeaway: Build a loyalty program today].

4. Viral X (Twitter) Post and Thread Copy

This prompt creates short and punchy content for X. It is perfect for creators who want to go viral. It solves the problem of writing long-winded posts that people ignore.

Act as a Viral Content Creator for X. Your goal is to write a punchy single post or a short thread. Focus on brevity and high-impact language. Every sentence must serve a purpose and drive the reader to the next line. Use a mix of bold statements and clear data if applicable. For threads, ensure each post leads naturally into the next one to maintain momentum. Avoid hashtags unless they are highly relevant to a trending topic. Output a single main post and a sequence of 4 follow-up posts for a thread. Use this input: [Main Topic], [One Surprising Fact], [Call to Action for the last post].

Expected Outcome The output will be a series of short, high-impact messages. They are designed to be shared and liked by a wide audience. This format is perfect for increasing your follower count quickly.

User Input Examples

  • [Main Topic: Productivity hacks], [One Surprising Fact: Checking email first thing ruins your focus], [Call to Action: Join my weekly newsletter].
  • [Main Topic: Real estate investing], [One Surprising Fact: You can start with less than five thousand dollars], [Call to Action: Download my free investment guide].
  • [Main Topic: Coding for beginners], [One Surprising Fact: You do not need a degree to get hired], [Call to Action: Check out my recommended courses].

5. Educational Carousel Post Copy

This prompt generates a slide-by-slide breakdown for social media carousels. It is great for educators and consultants. It solves the problem of organizing complex information for visual slides.

Act as an Educational Content Designer. Your objective is to create a slide-by-slide copy plan for a 7-slide carousel post. Slide 1 must be a high-impact title slide that identifies a problem. Slides 2 through 6 should provide a step-by-step solution or a list of tips. Slide 7 must be a closing slide with a strong call to action to save the post or follow the account. Keep text on each slide minimal to ensure it fits well within a graphic design. Use clear headings and short bullet points. Provide the output as a numbered list from Slide 1 to Slide 7. Use these details: [Educational Topic], [Target Audience], [5 Key Steps or Tips].

Expected Outcome You will get a clear map for your carousel graphics. Each slide will have a specific purpose and concise text. This ensures your audience actually reads through to the end of your post.

User Input Examples

  • [Educational Topic: How to meal prep in 1 hour], [Target Audience: Busy professionals], [5 Key Steps: Inventory check, Batch cooking, Storage tips, Menu planning, Shopping list].
  • [Educational Topic: 5 ways to improve SEO], [Target Audience: Bloggers], [5 Key Steps: Keyword research, On-page optimization, Backlink building, Site speed, Mobile design].
  • [Educational Topic: Basic photography tips], [Target Audience: New hobbyists], [5 Key Steps: Rule of thirds, Natural lighting, Cleaning the lens, Framing, Post-processing].

6. Captions for Reels and Short Videos

This prompt writes captions specifically for short-form video platforms. It is designed for influencers and brand accounts. It solves the problem of video captions that do not match the energy of the content.

Act as a Short-form Video Scriptwriter. Your goal is to write a caption that supports a 15 to 60-second video. The caption should summarize the main point of the video for people who are watching without sound. Include a hook that refers to what is happening on screen. Use a fast-paced and energetic tone. Provide a call to action that asks users to share the video or check the link in the bio. Do not write long paragraphs. Structure the result into a Summary, a Call to Action, and 5 trending hashtag suggestions. Use these details: [Video Content Description], [Goal of Video], [Brand Voice].

Expected Outcome You will receive a short and snappy caption that drives video views. It will complement your visual content without distracting the viewer. This helps your videos perform better in the algorithm.

User Input Examples

  • [Video Content: A time-lapse of painting a mural], [Goal: Show the creative process], [Brand Voice: Creative and artistic].
  • [Video Content: A quick recipe for 3-ingredient cookies], [Goal: Encourage saves], [Brand Voice: Simple and fun].
  • [Video Content: A morning routine vlog], [Goal: Build a personal connection], [Brand Voice: Relatable and calm].

Conclusion

Creating great social media copy is easier when you have a plan. These prompts provide a strong foundation for every post you write. They help you stay consistent and professional across all platforms. You can now focus more on your business and less on staring at a blank screen.

Start using these prompts today to see better results. Experiment with different brand tones to find what works best for your audience. Consistent and high-quality writing is the best way to grow your online presence.